Brian McDaniel

Aspire to Inspire

Desiree Perez is one of the five proud founders of Roc Nation. The company has grown and flourished amazingly to the point that it is now one of the leading entertainment management companies. What that means is they are leading the industry and that is a very competitive industry so that alone tells you that they are the best of the best.

Desiree Perez is honored that she was given the privilege of being named CEO of Roc Nation back in 2019 thanks to her hard work and leadership. A big part of ROC Nation’s growth and success is thanks to Desiree Perez and her experiences before helping start the company. Her experience included managing and operating nightclubs for fifteen years. This experience included managing a nightclub that she saved from bankruptcy.

She was not an off hands manager of these clubs she totally and completely threw herself into the understanding and running of each and every detail of the company which included understanding every dollar that came in and went out. It was thanks to all those different experiences that she was well prepared to oversee all the ins and outs of the company’s touring needs.

She has always had amazing determination and focus no matter what position she was put in. It is thanks to that hard work ethic that she was able to find ways to help build and grow the business which was a huge factor in the success of the company and putting and keeping the company in the black. While after ten years with the company she now has the title of CEO her mindsets and goals have always been that of a CEO. So, her day-to-day has not changed with the new title. She’s honored to be recognized for her hard work. Desiree Perez’s: Facebook Page.